Rebranding for an established general dentistry practice
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logo design dental office

About This Project

Dr. Jeff Dillingham and Dr. Craig Hanson, are both general dentists providing dental services to patients of all ages, from 3 years old to 103 years old.  They pride themselves on being a lower volume, highest quality and relationship-based practice.

These 2 great doctors needed a great brand that would represent their practice – excellent customer service, fun, friendly atmosphere, technical excellence and meticulous attention to detail.

The practice is located in Bloomfield Hills, Michigan.  The city of Bloomfield Hills uses the colors black and gold in much of their identity and their business’ identity, so to honor the local roots we decided to also go for black and gold. The look that we looked for in the logo and the branding was clean, contemporary, stylish, but still comfortable and inviting, up-to-date and forward-thinking.

branding pack, logo
branding, dental, dental office, dentist, logo, logo design